Our Digital Transformation that Revolutionized MHRCM
MHRCM, a leading Healthcare Business Processing Outsourcing company in Texas who focuses in transforming Healthcare’s RCM into paperless solutions.
The Challenge
MedHealth Revenue Cycle Management
Digitally transforming the entire process of a Revenue Cycle Management Service Provider is a challenge initially for us as well. We had to create a unique approach to identify their requirement and the existing system to plan and implement the digital solutions. This gave us an opportunity to develop a framework with extensive knowledge and expertise in the technology. When there’s a high demand of challenge, the results too will speak in volume.
Identified Challenges
Strategy and Solution
Proactive Ad Campaigns
To boost MHRCM’s customer reach and conversion rate, InfinityHub offered a creative and effective ad campaign strategies. We progressively raised their visibility and improved ROI in 6 months of service by digitally transferring their entire marketing activities.
- Founder, InfinityHub
InfinityHub made it possible! It means we found the right solution to make it work in real time and we are MHRCM’s proud service provider.
Focused Targeting
We focused on targeting the potential customers in the market with diverse targeting strategies such as keyword, behavioural and interest targeting.
Paid Ad Campaigns
We conducted comprehensive market research and Paid Ad Campaign analysis to design a strategic plan that would generate a potential return on every ad spent and engagement for the client and generate high quality leads.
Social Media Campaigns
We implemented a comprehensive social media strategy focusing on promotion through engaging content to build trust and credibility among Healthcare service providers.
The MHRCM’ Digital Transformation
Increased Client Acquisition:
With our targeted Social Media and paid campaigns, MedHealth managed to improve their customer rate from 10% to 28% with increase in ROI.
Digital Presence:
MedHealth is now a trusted Revenue Cycle Management company for Healthcare service providers in Texas, that is digitally available in the market. InfinityHub succeeded in creating a strong digital presence and achieve their mission.
- By increasing client acquisition rates, building trust, and establishing an online presence, InfinityHub made Empower Therapy Wellness future-proof to secure its digital place.
- Customer Relationship Management to acquire, manage and nurture leads. An online portal to let clients onboard Empower Therapy Wellness.